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  • A Strategic Analysis of the US Life Insurance Industry Part 1 Customers
    and associations. Historically, the industry's primary role has been to provide financial security to ... customers against catastrophic medical or chronic care expenses. However, there is an ongoing shift in ...

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    • Authors: Narayan S Shankar
    • Date: Apr 2005
    • Competency: External Forces & Industry Knowledge
    • Publication Name: The Actuary Magazine
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance